Advertising Newsroom

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Chrysler Brand Launches California-specific Multimedia Marketing Campaign for Chrysler Pacifica Plug-in Hybrid Minivan

October 10, 2017

In the campaign, which uniquely speaks to the California market’s lifestyle and culture, the state symbols of the grizzly bear, valley quail, desert tortoise and (serpentine) rock act as lobbyists to recommend the Chrysler Pacifica Plug-in Hybrid minivan as the “Official Family Vehicle for California.”

Jeep® Brand Celebrates the Renegade Spirit in New Music-centric ‘Release Your Renegade’ Campaign

October 5, 2017

 Astralwerks Records breakout artist Halsey and three emerging “renegade” artists – Molly Kate Kestner (Atlantic Records), Uri Grey and Chloe Nixon – are featured in a new Jeep® brand marketing campaign for the Jeep Renegade that celebrates the spirit of Renegades on the Rise – women with a quest to find their voices, even if it breaks the mold.

Chrysler Brand’s Sponsorship and Multimedia Campaign With Sesame Street Rolls Out New “It’s Electric” Video Featuring Actor Dax Shepard

September 27, 2017

The next video installment of Chrysler brand’s sponsorship and multimedia campaign with Sesame Street and the Chrysler Pacifica and Chrysler Pacifica Hybrid will feature actor and family man Dax Shepard. The “It’s Electric” video debuts across the Chrysler brand’s digital and social channels on Wednesday, September 27.

Chrysler Brand Launches Campaign for Hispanic Market

June 21, 2017

 The Chrysler brand is launching a new campaign this week to share key features of the all-new Chrysler Pacifica with Hispanic customers. “Hero” is a 30-second commercial featuring Pablo, a young boy attempting to impress the girl next door.

“Recalculating” Broadcast Spot Launches Jeep® Brand Marketing and Advertising Campaign for All-new 2017 Jeep Compass

May 4, 2017

The Jeep® brand is launching its North American marketing campaign for the all-new 2017 Jeep Compass on Thursday, May 4, 2017. The 360-degree marketing campaign will leverage television, print, radio, experiential, digital, in-cinema 3D, social and website channels, in addition to long-form video elements, as part of its launch.

Vin Diesel Officially Joins Dodge//SRT Family to Form 'The Brotherhood of Muscle'

May 1, 2017

Actor, producer, director and screenwriter Vin Diesel, known for driving legendary Dodge performance vehicles in his iconic role as Dom Toretto in the films of the “Fast & Furious” franchise, is extending his passion for muscle cars beyond the big screen through a partnership with Dodge.

“Flying Pigs” Video Marks Arrival of the All-new 2017 Chrysler Pacifica Hybrid

April 28, 2017

The Chrysler brand is celebrating the arrival of the all-new 2017 Chrysler Pacifica Hybrid with a new 60-second video “Flying Pigs,” which will begin running across digital media channels beginning Friday, April 28.

Dodge Partners With Universal Pictures on The Fate of the Furious, Opens Nationwide April 14

March 2, 2017

Dodge, which has been a part of the Fast & Furious franchise since its inception, announced today a promotional partnership with Universal Pictures for The Fate of the Furious, in which Vin Diesel is joined by a returning all-star cast. The Fate of the Furious arrives in theaters on April 14.

Alfa Romeo Commercials Run During Super Bowl LI

Alfa Romeo brand ran three commercials during the Super Bowl LI telecast on the FOX broadcast network on Sunday, February 5, 2017.

Ram Truck Launches New ‘Long Live’ Brand Marketing Campaign

January 14, 2017

Two 30-second spots in the new campaign, “Long Live Ram” and “Skate,” launch this weekend during NFL football playoff game telecasts and will continue to run on broadcast and cable programming throughout 2017. 

Dodge Challenger GT Flexes Its All-wheel-drive Muscle Playing in the Snow in New "Russia" TV Ad

December 13, 2016

Winter driving has never been this much fun as Dodge proves in its first ad for the new Dodge Challenger GT, America’s first and only all-wheel-drive muscle coupe.

FCA Celebrates 7.8 Billion YouTube Music Video Views With Two-minute Commercial During 2016 American Music Awards Tonight

November 20, 2016

The ongoing collaboration between FCA US and the music industry’s top music labels has pushed the automaker’s presence in official YouTube music videos to a record of nearly 8 billion views and climbing. The Company will debut a two-minute spot "Music Brings Us Together" and a one-minute spot "Work," celebrating its ties to the music industry during tonight’s American Music Awards broadcast on ABC from 8 p.m. to 11 p.m. EST.

Clio Key Art Awards Give Gold to the FIAT Brand and Paramount Pictures for “Zoolander 2” Fiat 500X Advertising Campaign

October 25, 2016

The Clio Key Art Awards awarded gold to the FIAT brand and Paramount Pictures for the co-branded “Zoolander 2” advertising campaign featuring the Fiat 500X and Derek Zoolander.

Ram Commercial Launches New Marketing Campaign for Its Full Line of Work Trucks and Vans

October 21, 2016

Ram Commercial, a division of the Ram Truck brand, launches a new marketing campaign today for its full line of work trucks and vans with particular focus on how the division’s Ram ProMaster and ProMaster City vans help small businesses and commercial customers maximize efficiency.

PacifiKids "Take Over" Dealership to Sell the All-New Chrysler Pacifica to Unsuspecting Families During Hidden Camera Stunt

October 10, 2016

Chrysler brand’s PacifiKids took over a dealership and ran it for one day, surprising consumers who visited Victorville Motors in California. It was business as usual at the dealership, except that as 12 families came in to shop for an all-new 2017 Chrysler Pacifica they were greeted by the PacifiKids instead of the dealership’s adult workforce.

Jeep® Brand’s “Free To Be” Video Launches Across Television

September 27, 2016

The Jeep® brand launched a new advertising campaign to mark the introduction of its two newest models of the Jeep Grand Cherokee: the new 2017 Grand Cherokee Trailhawk and the new 2017 Grand Cherokee Summit.

Ram Truck Brand Launches New Spanish-language Campaign Recognizing Hard Workers Who Are Their Own Bosses

September 7, 2016

The Ram truck brand launches a new Spanish-language multicultural and multinational campaign this week, celebrating hardworking people who are their own bosses and get the job done day after day.

'A Whole New Way to Look at FIAT' Marketing Campaign Debuts for Fiat 500X Crossover

August 8, 2016

The FIAT brand has launched a new television and online marketing campaign, “A Whole New Way to Look at FIAT,” for the Fiat 500X crossover.

Dodge and SRT Unleash Their Power With New Tagline, ‘Domestic. Not Domesticated.’ 

July 29, 2016

Dodge, America’s mainstream performance brand, and SRT, the ultimate performance brand, are launching a new tagline that captures the passion, attitude and spirit of the entire brand. “Domestic. Not Domesticated.” is being rolled out this weekend and will be integrated into all of Dodge and SRT brand communications across multiple platforms and consumer touch points, including television, print, digital, web, social and experiential.

Chrysler Brand Debuts “Street Smarts” Web Series for the All-new 2017 Chrysler Pacifica

July 20, 2016

The Chrysler brand launched a new digital and online “Street Smarts” campaign this week, which puts a competitive focus on the features and benefits of the all-new 2017 Chrysler Pacifica. 
103 Articles  |  Page 1/6

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