Heritage Newsroom

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Spirit of the Legendary Dodge Brothers Lives on in New Ad Campaign Introducing 2015 Model Year Dodge Muscle Cars and Celebrating Brand’s 100th Anniversary

October 3, 2014

One-hundred years after John and Horace Dodge created the Dodge Brothers Motor Car Company, the brothers’ spirit lives on in a new advertising campaign launching this weekend with television spots for the 2015 Dodge Challenger.

Dodge Brand Introduces New 100th Anniversary Merchandise and Licensed Products

July 1, 2014

Celebrating 100 years of Dodge has never looked so good. The Dodge brand is commemorating its centennial with an all-new line of merchandise and licensed products designed to honor the brand’s 100 years of innovation, performance and heritage.

100 Years and Counting: Dodge Charges into its Centennial Consolidated with SRT; Focused on its Performance Roots

July 1, 2014

The Dodge brand is tearing into its centennial year as America’s mainstream performance brand, celebrating its 100th anniversary on July 1, 2014. With the purification of the brand and consolidation with SRT, Dodge is getting back to its performance roots with every single model it offers.

Milestones of 100 Years of the Dodge Brand

July 1, 2014

Highlights of more than 100 years of the Dodge brand: 1864-2014.

Dodge Charger Heritage: Legendary Power, Styling and Performance

April 17, 2014

The Dodge Charger is an American icon. From its muscle-car performance roots, legendary styling and racing heritage, to its modern-day performance with world-class engineering and technology — the Dodge Charger has, and continues to be, one of the most competitive performance cars both on and off the track.

Dodge Challenger: 45 Years of a Dodge Muscle-car Legend

April 17, 2014

When the Dodge Challenger first entered in the muscle car ranks of Detroit’s Big Three, it arrived with something its competitors didn’t have: the greatest range of powertrain choices in the industry, from the small but durable 225-cubic-inch “Slant Six” to the fearsome “Elephant Motor” — the 426 HEMI®. With the best muscle-car powertrains in the business, Dodge Challenger has added, and continues to add, to its rich legacy, creating one of the most storied nameplates in automotive history.

Dodge Brand Delves into Rich History to Name New Compact Car – the All-new 2013 Dodge Dart

April 28, 2012

The Dodge brand dug deep into its rich, nearly 100-year history to name its all-new Dodge Dart compact car. With great historical names like Charger and Challenger already powering vehicles in the Dodge brand lineup, Dodge took its new compact car to research clinics and asked a broad range of consumers what they thought of the Dart name

Dodge Challenger: Forty Years of a Dodge Muscle-car Legend

February 10, 2010

When the Dodge Challenger first entered in the muscle car ranks of Detroit’s Big Three, it arrived with something its competitors didn’t have: the greatest range of powertrain choices in the industry, from the small but durable 225-cubic-inch “Slant Six” to the fearsome “Elephant Motor”—the 426 HEMI®. With the best muscle-car powertrains in the business, Dodge Challenger has added, and continues to add, to its rich legacy, creating one of the most storied nameplates in automotive history.

Dodge Challenger: History of the Dodge Pony Car

March 19, 2008

Although the Dodge Challenger was the last entrant in the pony car ranks of Detroit’s Big Three, it arrived with something its competitors didn’t have: the greatest range of powertrain choices in the industry, from the small but durable 225-cubic-inch “Slant Six” to the fearsome “Elephant Motor” — the 426 HEMI®.

Dodge Challenger: History of the Dodge Pony Car

February 6, 2008

Although the Dodge Challenger was the last entrant in the pony car ranks of Detroit’s Big Three, it arrived with something its competitors didn’t have: the greatest range of powertrain choices in the industry, from the small but durable 225-cubic-inch “Slant Six” to the fearsome “Elephant Motor” – the 426 HEMI®.

2008 Dodge Grand Caravan Product Heritage

In the late 1970s, Baby Boomers were reaching adulthood and starting families in large numbers. But sedans and station wagons, the traditional standard-bearers among family transportation vehicles, were becoming smaller in response to concerns about pollution and fuel efficiency – and their passenger and cargo capacity was being reduced.

Dodge Sprinter Product Heritage

March 16, 2007

With the most best-in-class advantages in its segment and a wide variety of features and available options, the new Dodge Sprinter is ideal for contemporary truck applications requiring a high-ceiling, high-volume vehicle. But Sprinter customers may be surprised to learn that Dodge’s leadership in this segment extends back to the time of World War I.

2008 Dodge Avenger Product Heritage

Plans for the first car to carry the Avenger name were initiated by the Rootes Group (later to become Chrysler Europe) in England in 1963. For the 1995 model year, Dodge brought back the Dodge Avenger nameplate on an all-new, two-door coupe that replaced the Dodge Daytona and the Mitsubishi-based Dodge Stealth.
13 Articles  |  Page 1/1

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