April 3, 2017 , Windsor, Ontario - FCA Canada today reported March 2017 sales of 26,531 vehicles, up slightly as compared with sales in March 2016 of 26,469.
 
Retail sales were 17,949 units in March 2017, down 362 units from March 2016. FCA Canada fleet sales were 8,582 units (up 5 per cent from March 2016).

Sales Highlights
Overall, Dodge brand sales rose 27 per cent in March 2017 to 9,362 units, as compared with 7,392 sales in the same month last year. Dodge vehicles continue to resonate with Canadians, including the Canadian-made Dodge Grand Caravan, which is up 47 per cent versus March 2016, and the Dodge Journey, which is up 40 per cent. The Brampton, Ontario-built Dodge Challenger has seen sales increases throughout the first quarter of 2017, with March sales up 102 per cent versus the same month last year.
 
Momentum continues to build for the all-new, Canadian-made, Chrysler Pacifica - the most-awarded minivan of the year. Sales in March 2017 were 648 units, an increase of 159 units over last month’s figure.
 
Overall, Fiat brand sales increased 103 per cent in March 2017, versus March 2016. With its trademark Italian styling, combined with functionality, efficient design and innovative technology, the iconic Fiat 500 saw its sales increase 59 per cent versus the same month last year. Meanwhile, the brand’s small crossover Fiat 500X saw a sales increase of 167 per cent.

Sales Chart
 
                                 FCA CANADA Sales Summary March 2017
                                           *Reflects New Methodology

 
  Month Sales Vol % CYTD Sales   Vol %
Model Curr Yr Pr Yr Change Curr Yr Pr Yr Change
Compass 112 490 -77% 242 920 -74%
Patriot 326 982 -67% 984 1,777 -45%
Wrangler 1,211 1,657 -27% 3,533 4,113 -14%
Cherokee 2,475 3,021 -18% 6,594 7,202 -8%
Grand Cherokee 1,384 1,353 2% 3,523 3,495 1%
Renegade 409 554 -26% 1,122 1,115 1%
JEEP BRAND 5,917 8,057 -27% 15,998 18,622 -14%
200 639 405 58% 1,701 1,029 65%
300 555 621 -11% 1,069 928 15%
Town & Country 0 653 -100% 5 2,057 -100%
Pacifica 648 5 New 1,344 5 New
CHRYSLER BRAND 1,842 1,684 9% 4,119 4,019 2%
Dart 27 232 -88% 262 457 -43%
Charger 426 671 -37% 911 1,102 -17%
Challenger 575 284 102% 978 526 86%
Viper 4 6 -33% 10 12 -17%
Journey 2,027 1,449 40% 4,513 3,554 27%
Caravan 5,459 3,702 47% 11,226 8,910 26%
Durango 844 1,048 -19% 1,899 1,660 14%
DODGE  BRAND 9,362 7,392 27% 19,799 16,221 22%
Ram P/U 8,347 8,841 -6% 21,802 22,708 -4%
ProMaster Van 449 227 98% 1,108 527 110%
ProMaster City 120 23 422% 286 797 -64%
RAM BRAND 8,916 9,091 -2% 23,196 24,032 -3%
Giulia 22 0 New 25 0 New
Alfa 4C  4 15 -73% 5 23 -78%
ALFA BRAND 26 15 73% 30 23 30%
500 180 113 59% 453 232 95%
500L 4 38 -89% 22 90 -76%
500X 211 79 167% 336 125 169%
Spider 73 0 New 136 0 New
FIAT BRAND 468 230 103% 947 447 112%
TOTAL FCA CANADA 26,531 26,469 0% 64,089 63,364 1%
             
    Total Car & MPV 8,594 6,745 27% 18,122 15,371 18%
    Total UV's 8,999 10,633 -15% 22,746 23,961 -5%
    Total Truck & LCV 8,916 9,091 -2% 23,196 24,032 -3%

*Method of Determining Monthly Sales
Beginning with the July 2016 sales report, FCA Canada sales numbers have been calculated using a new sales reporting methodology, which is described in more detail in the explanatory note issued on September 1, 2016. Sales by dealers are derived from the New Vehicle Delivery Report, or NVDR system and reported upon the first sale reported in the NVDR system. Under the new reporting methodology, fleet sales are recorded as sales upon shipment by FCA Canada of the vehicle to the customer or end user.  The updated monthly sales figures are available on the FCA US media website at www.media.fcanorthamerica.com.
 
About FCA Canada
Founded as the Chrysler Corporation in 1925, FCA Canada Inc. is based in Windsor, Ontario, and celebrates its 93rd anniversary in 2018. FCA Canada is a wholly owned subsidiary of FCA US LLC, a North American automaker based in Auburn Hills, Michigan and member of the Fiat Chrysler Automobiles N.V. (FCA) family of companies.  FCA Canada has approximately 440 dealers and sells Chrysler, Dodge, Jeep®, Ram, FIAT and Alfa Romeo brands, as well as the SRT performance designation. The company also distributes Mopar and Alfa Romeo parts and accessories. In addition to its assembly facilities, which produce the Chrysler Pacifica, Chrysler Pacifica Hybrid and Dodge Grand Caravan (Windsor), Chrysler 300, Dodge Charger and Dodge Challenger (Brampton), FCA Canada operates an aluminum casting plant in Etobicoke, a research and development centre in Windsor, and has sales offices and parts distribution centers throughout the country.