Newsroom

Chrysler Group's SRT (Street and Racing Technology) Brand Partners with Universal Pictures to Promote 'Rush'

August 26, 2013 Chrysler Group’s SRT (Street and Racing Technology) brand today announced it is teaming up with Universal Pictures in the United States to promote “Rush,” a Ron Howard biographical action film based on the true story of Austrian Formula 1 champion driver Niki Lauda and his return to racing after a 1976 crash that almost took his life. The movie opens nationwide Sept. 27.

SRT Viper GTS-R Claims GT Class Win at Road America

August 11, 2013 Dominik Farnbacher and Marc Goossens drove the No. 91 SRT Viper GTS-R to victory in the GT Class Sunday at Road America, the first factory-backed American Le Mans Series presented by Tequila Patron win for the Viper since 2000.

Chrysler Group's SRT Brand Builds Awareness Through Racing at Le Mans

June 16, 2013 With its heritage deeply rooted into the fabric of domestic and international road racing’s rich history, the highly anticipated return of Viper to the 24 Hours of Le Mans stirs the souls of those who have shared in its recent rebirth and return to the ultimate test in sports car competition.

Chrysler Group’s SRT (Street & Racing Technology) Brand Debuts First-ever Advertising Campaign

June 12, 2013 The SRT (Street & Racing Technology) Brand is debuting its first-ever advertising campaign this summer to celebrate the legacy of its world-class performance vehicles: The Charger, Challenger, Viper, Grand Cherokee and 300. The “Body and Soul” campaign launched on Saturday, June 8, with 30-, 60- and 90-second spots across cable television, and continues throughout summer.

Chrysler Group LLC’s SRT (Street and Racing Technology) Brand Kicks Off Third Consecutive 2013 SRT Tour

May 16, 2013 For the third consecutive year, the SRT Tour, showcasing the latest high performance vehicles from Chrysler Group LLC’s SRT (Street and Racing Technology) brand, will unleash four drivers and four SRT vehicles on a cross-country journey, providing enthusiasts and owners from coast-to-coast with the opportunity to experience the 2013 SRT lineup of vehicles at unique venues.

Dodge and SRT Brands Partner with Universal Pictures on 'Fast & Furious 6'

May 8, 2013 The Dodge and SRT (Street and Racing Technology) brands today announced their partnership with Universal Pictures on the upcoming film 'Fast & Furious 6,' opening in theaters nationwide on May 24.

SRT Announces New 392 Appearance Package for Dodge Charger SRT8

March 25, 2013 The estimated 2,500 enthusiastic attendees who brought more than 1,000 different Chrysler, Dodge and SRT vehicles to the eighth annual Spring Festival of LXs’ this past weekend in Irvine, Calif. received an exclusive first peek at the latest limited-edition exterior package from the Chrysler Group’s SRT (Street and Racing Technology) brand, as president and CEO Ralph Gilles pulled the cover off of the new 392 Appearance Package for the Dodge Charger SRT8.

2013 SRT Viper GTS-R Documentary to Air on SPEED TV

March 13, 2013 In advance of Saturday’s Mobil 1 12 Hours of Sebring, the season-opening event of the 2013 American Le Mans Series (ALMS) presented by Tequila Patron, the SRT Viper GTS-R will be featured in a one-hour documentary entitled, “SRT Viper: Soul Survivor,” airing on Speed TV this Friday.

Heritage Hues: Muscle-car Buff Desired Plum Crazy and HEMI® Orange High-impact Paint Colors to Coat 2013 Dodge Challenger R/T and SRT8 392 Models

February 7, 2013 The 2013 Dodge Challenger R/T and track-ready Challenger SRT8 392 models deliver exactly what modern muscle car enthusiasts want - two powerful HEMI V-8 engine choices with up to 470 horsepower, iconic and functional muscle-car styling and a world-class performance suspension designed for maximum grip - all executed with quality and precision. And now with the addition of Plum Crazy and HEMI® Orange high-impact paint, some of the very best heritage hues will help make the Spring of 2013 that much brighter on American roadways and raceways.

SRT Brand Adds New ‘Core’ Performance Models to 2013 Vehicle Lineup

February 6, 2013 Chrysler Group LLC’s SRT (Street and Racing Technology) brand is expanding its “Core SRT” vehicle strategy from the successful Charger SRT8 Super Bee and SRT Viper by offering new 2013 “Core” models of the Dodge Challenger SRT8 and Chrysler 300 SRT8.

SRT Motorsports: SRT Viper GTS-R Driver Biographies

SRT Viper GTS-R driver biographies for Tommy Kendall, Marc Goossens, Dominik Farnbacher and Jonathan Bomarito.

De Retour! Viper Set for Return to 24 Heures du Mans With SRT Motorsports

January 31, 2013 It’s official: Viper will return this year to the stage of some of its most impressive past road racing performances – the historic 24 Hours of Le Mans in France. SRT Motorsports today accepted an invitation from the ACO (Automobile Club de l’Ouest) to field two SRT Viper GTS-Rs in the LM GTE Pro class of the 2013 24 Heures du Mans, June 22-23, officially returning the Viper sports car to one of the most prestigious automobile endurance races in the world.

2014 Jeep® Grand Cherokee SRT: A Powerful Performer Cloaked in Luxurious and Muscular Skin

January 13, 2013 Jeep® Grand Cherokee SRT owners have come to expect – and appreciate – a vehicle that is powerful and refined, luxurious and functional, muscular and stylish. For 2014, Grand Cherokee SRT checks all of those boxes – while also delivering unexpected delights.

Chrysler Group LLC Celebrates Production of the 2013 SRT Viper at the Conner Avenue Assembly Plant

January 9, 2013 Chrysler Group LLC Chairman and CEO Sergio Marchionne, SRT Brand President and CEO Ralph Gilles, and employees of the Conner Avenue Assembly Plant presented 2013 SRT Viper #001 to owner Scott Thomas during a ceremony at the plant today to celebrate the start of production. Thomas purchased the first production Viper for $300,000 at the Barrett-Jackson Orange County (Calif.) Auction in June 2012, with the proceeds benefiting the Austin Hatcher Foundation for Pediatric Cancer.

2013 Jeep® Grand Cherokee SRT8: The Ultimate Performance SUV

November 29, 2012 The 2013 Jeep® Grand Cherokee SRT8 is the most powerful, technologically advanced, high-performance Jeep® vehicle ever –– featuring a combination of Jeep’s legendary capability and utility, merged with the renowned advanced performance engineering from Chrysler Group’s Street and Racing Technology (SRT) team.

2013 SRT® Viper – The Return of the Snake

November 20, 2012 The all-new 2013 SRT Viper makes its long-awaited return to the high-performance sports-car market flush with new technologies and ergonomic improvements while respecting its legacy of American craftsmanship and visceral performance.

Mopar Announces Top Performance Parts and Accessories for All-new 2013 SRT Viper

October 30, 2012 Owners of the heart-pounding all-new SRT Viper will have more than 50 Mopar performance parts and accessories from which to choose, including an industry-first wireless charging pad, Katzkin leather interiors and vehicle covers.

Mopar and SRT Reveal Comedian Jeff Dunham’s Project Vehicle at SEMA

October 29, 2012 As part of Mopar’s 75th anniversary celebration and the 2012 edition of the Specialty Equipment Market Association (SEMA) show, Mopar and the Street and Racing Technology (SRT) team collaborated with comedian Jeff Dunham and his crew from Palmer’s Customs of Camarillo, Calif., to create a custom 2012 Dodge Challenger SRT8. Mopar, SRT, and Dunham revealed the modern-day hot rod, dubbed Project UltraViolet, today at the SEMA show in Las Vegas.

New 2013 SRT Viper Models Feature Most Option Choices Ever

September 27, 2012 The Chrysler Group’s Street and Racing Technology (SRT) brand today announced the most extensive list ever of available options and features for the two all-new models of the 2013 SRT Viper.

Chrysler Group Announces Pricing for 2013 SRT Viper Models

September 9, 2012 The Chrysler Group’s Street and Racing Technology (SRT) brand today announced pricing for the two models of the all-new 2013 SRT Viper. Both SRT Viper and SRT Viper GTS models offer new interior and exterior designs incorporating premium materials. New exterior surfaces with aerodynamically functional details are beautifully integrated into the high-tech carbon fiber and aluminum skin, which helps produce a triple-digit weight reduction and a Viper best power-to-weight ratio.

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