Dealers Newsroom

Mopar Express Lane Service Speeds to Milestone: 1,000 Operational U.S. Stores

July 6, 2016 Mopar Express Lane, the quick, convenient, no-appointment-needed quality service offered at many FCA US LLC dealerships, is celebrating a major milestone: the opening of the 1,000th Mopar Express Lane store in the United States.

Test Drive a Dodge Vehicle, Get Two Tickets to "Dodge Presents The Hollywood Vampires – Alice Cooper, Joe Perry and Johnny Depp" Concert

May 31, 2016 Thirty-nine Metro Detroit Dodge dealers are running a “Tickets for Test Drive” promotion, now until July 11, giving away up to 4,000 tickets to the “Dodge Presents The Hollywood Vampires” concert on Saturday, July 16 at DTE Energy Music Theatre to consumers who test drive a new Dodge vehicle. The Hollywood Vampires show features Alice Cooper, Joe Perry and Johnny Depp.

Southern California Dealer Provides Ram Pickup, Fiat 500X as Rewards for Area Students, Teachers

April 29, 2016 This weekend, two lucky and hard-working students and two teachers will head into summer driving free Ram pickup trucks or Fiat 500X sport-utility vehicles courtesy of Victorville Motors and Desert FIAT of Victorville, Calif.

All-new 2017 Chrysler Pacifica Minivans on Their Way to Michigan-area Dealers

April 27, 2016 Hundreds of Michigan-area dealers gathered at The Palace of Auburn Hills (Mich.) to drive away more than 200 of the all-new 2017 Chrysler Pacifica minivans and bring them back to their dealerships in Michigan, Ohio, Indiana and Kentucky. This is the largest ever “drive away” hosted by FCA US LLC.

FCA US LLC Names CarGurus ‘Premier Partner’ for Certified Pre-Owned Vehicle Advertising

April 27, 2016 FCA US LLC and CarGurus, a leading car shopping website, today announced an agreement that provides FCA US dealers an opportunity to advertise and post their Certified Pre-Owned (CPO) Vehicle inventory on the CarGurus site.

FCA US Fleet Product Preview to Visit 15 Cities

April 25, 2016 FCA Fleet customers across the nation will have the opportunity to drive a variety of Chrysler, Jeep®, Dodge, Ram Truck and Fiat vehicles during the upcoming 2017 model year FCA Product Preview.

Mopar Launches Comprehensive Express Lane Program for Fleet Customers

April 19, 2016 The Fleet Preferred Mopar Express Lane program, one of the most comprehensive solutions offered by an Original Equipment Manufacturer (OEM), transforms FCA US LLC dealerships with Mopar Express Lane service into one-stop shops for fleet vehicle owners.

Go Mango: Dodge Launches Modernized Exterior Heritage Color for 2016 Challenger and Charger SRT Muscle Cars

March 14, 2016 Dodge is expanding its color palette with a new, modernized version of Go Mango exterior paint on 2016 Dodge Challenger and Charger SRT models.

FCA US Launches Two Co-Branded Credit Cards for Small Businesses

February 22, 2016 FCA US LLC announced today a small-business credit card program with First Bankcard, a division of First National Bank of Omaha, designed to reward brand loyalty with two unique products.

FCA US LLC Forms Affinity Program with National Association of Home Builders

February 4, 2016 FCA US LLC and the National Association of Home Builders (NAHB) have launched a new affinity program that offers discounts on select 2016 Chrysler, Jeep®, Dodge, Ram Truck and FIAT brand vehicles for association members.

FCA Strongly Rejects Allegations by Two U.S. Dealers

January 14, 2016 Fiat Chrysler Automobiles N.V. (“FCA”) (NYSE: FCAU / MTA: FCA) learned late yesterday of the filing of a lawsuit in an Illinois Federal Court by two U.S. dealers located in Illinois and Florida. The named defendants are FCA US LLC (“FCA US”) and FCA Realty LLC. The dealer plaintiffs are two dealerships of the larger Ed Napleton Automotive Group.

FCA US LLC Offers $500 New Vehicle Bonus Cash Program for Flood Disaster Victims in Missouri, Illinois

January 8, 2016 FCA US LLC announced today a special disaster-relief new vehicle bonus cash program to Missouri and Illinois residents who lost their vehicle in severe storms and flooding in December.

Mopar CAP LOCAL Recruits 20 Colleges to Train Next Generation of Dealership Service Technicians

December 18, 2015 A FCA US LLC program designed to develop a critical stream of highly trained technicians to work in its U.S. dealerships has added 20 colleges to its growing network of certified technical training sites.

FCA US LLC Launches Customer First Award for Excellence for Dealers and Customers

December 14, 2015 FCA US LLC announced today that it has launched its new Customer First Award for Excellence initiative for its 2,600 dealerships nationwide. FCA US created the Customer First Award for Excellence with its dealer partners and J.D. Power to elevate customer satisfaction with their dealerships with a specific focus on the sales and service experience, employee training and facility condition.

FCA US Launches Nationwide No-Cost College Education for Dealership Employees & Families

November 23, 2015 FCA US LLC announced today the national rollout of its Degrees@Work program and the newly developed Degrees@Work Family offering with Strayer University designed to provide a no-cost, no-debt college degree to participating FCA US dealership employees and their immediate family members.

Dodge Brand Expands ‘It’ll Test You’ Marketing Partnership to Include Donations to Local Nonprofit

September 21, 2015 Dodge is bringing its popular “It’ll Test You” Hispanic marketing campaign to life in southern California as the brand announces an expanded partnership with campaign star Danny Trejo that includes a significant donation to nonprofit organization A Walk on Water and an innovative test drive program.

Dodge Launches 2016 SRT Hellcat Plan of Attack; Increases Production; Set to Open Orders

July 27, 2015 Dodge will soon be opening the dealer order banks for 2016 Dodge Challenger and Charger SRT Hellcats, streamlining the process and significantly increasing production to ensure that the fastest, most powerful muscle cars ever continue to move off dealer lots.

FCA US Dealers to Offer Employees No-Cost, No-Debt College Education

May 4, 2015 Employees of Chrysler, Jeep®, Dodge, Ram and FIAT dealerships will have the unique opportunity to earn a no-cost, no-debt college degree through Strayer University’s Degrees@Work program, developed in collaboration with FCA US LLC.  FCA US is the only company in the automotive industry to offer the program.

The Beast Is Unleashed: 2015 Dodge Challenger SRT Hellcat on Way to Dealerships

November 13, 2014 The wait is over. The highly anticipated new 2015 Dodge Challenger SRT Hellcat with its supercharged whine is about to roar into Dodge dealerships across the United States.

Alfa Romeo Franchises Awarded to 86 Dealers in U.S. and Canada

June 10, 2014 An initial group of 86 dealers have been awarded Alfa Romeo franchises in the United States and Canada. These dealers will be the first to sell the all-new 2015 Alfa Romeo 4C coupe and limited-edition 4C Launch Edition when the iconic Italian sports car brand returns to the North American market this year.

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Chrysler, Dodge, Jeep, Ram, Mopar and SRT are registered trademarks of FCA US LLC.
ALFA ROMEO and FIAT are registered trademarks of FCA Group Marketing S.p.A., used with permission.

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