January 20, 2016 , Auburn Hills, Mich. - Four Wheeler Magazine, a popular off-road enthusiast publication, has named the new 2016 Ram 1500 Rebel its Pickup Truck of the Year. For the past 28 years, the Four Wheeler staff has chosen a truck to hold the coveted annual title.

“If there’s one word to describe the Ram 1500 Rebel, it’s balanced,” said Four Wheeler Editor Christian Hazel. “No matter what we threw at the Ram 1500 Rebel, it just flat-out worked with no drama, no excuses and no compromises. The Ram 1500 Rebel was the vehicle the Four Wheeler judges overwhelmingly chose not only as the 2016 Four Wheeler Pickup Truck of the Year, but the vehicle they’d most like to take home.”

The competition takes place over five days and 1,000 miles, providing the panel of seven judges an opportunity to experience every plausible condition from city gridlock to technical trails. Judges tested each vehicle’s performance, comfort and design.

“The Ram Rebel offers an aggressive off-road-style package on our successful Ram 1500 platform and this award from Four Wheeler magazine endorses its combination of engineering and design,” said Bob Hegbloom, Head of Ram Brand, FCA - North America. “We’re pleased this opinion-leading off-road enthusiast publication recognizes the Rebel as its Pickup Truck of the Year.”

The Ram Rebel brings one-of-a-kind, off-road design to the full-size truck segment with unique design cues and can-do attitude backed by Ram Truck engineering. Equipped with a factory lift, 33-inch tires, standard air suspension, Bilstein shocks, skid plates, tow hooks and other off-road-ready features, the Ram 1500 Rebel appeals to the truck owner looking for a less beaten path.
 
The Ram 1500 offers buyers best-in-class 29 mpg fuel efficiency, advanced technology and unique features without sacrificing capability. Ram 1500 – the most recognizable pickup on the road – marks a milestone for Ram as this truck delivers a truckload of pioneering and fuel-saving systems. Equipped with a choice of engines, including the award-winning 3.0-liter EcoDiesel, the legendary 5.7-liter HEMI® V-8 engine or the Pentastar V-6, the Ram 1500 offers the best powertrains in the industry.

The 2016 Ram 1500 Rebel starts at $42,790 not including $1,195 destination charge.
 
About Ram Truck Brand
In 2009, the Ram Truck brand launched as a stand-alone division, focused on meeting the demands of truck buyers and delivering benchmark-quality vehicles.
 
That focus leads Ram to design the industry’s most innovative, award-winning trucks, emphasizing durability, strength, technology and efficiency.
 
With a full lineup of trucks, including ProMaster and ProMaster City vans, the Ram brand builds trucks that get the hard work done and families where they need to go. From the no-compromise Ram 1500 that defines the future of pickup trucks with innovative design, the highest quality materials and class-exclusive technology, to the Ram Heavy Duty which combines the ability to out-power, out-tow and out-haul every single competitor with the segment’s most comfortable ride and handling, Ram is committed to product leadership.
 
Ram continues to outperform the competition and sets the benchmarks for:
  • Most powerful: 1,000 lb.-ft of torque with Cummins Turbo Diesel
  • Highest towing capacity: 35,100 lbs. with Ram 3500
  • Heaviest payloads: 7,680 lbs. with Ram 3500
  • Most luxurious: Ram Limited with real wood, real leather and 12-inch Uconnect touchscreen
  • Best ride and handling with exclusive link coil rear and auto-level air suspensions
  • Most interior space with Ram Mega Cab
  • Most capable full-size off-road pickup – Ram Power Wagon
  • Most-awarded light-duty truck in America
  • Highest owner loyalty of any half-ton pickup
  • Over the last 30 years, Ram has the highest percentage of pickups still on the road

Giving maximum effort all day, every day with confidence, the Ram Truck lineup steps forward with the full force of modern capability providing confidence-inspiring features and class-exclusive vehicle safety.

Follow Ram and FCA US news and video on:
Company blog: http://blog.fcanorthamerica.com
Media website: http://media.fcanorthamerica.com
Ram Truck brand: www.ramtrucks.com
Ram Zone blog: http://blog.ramtrucks.com
Facebook: www.facebook.com/RamTrucks and https://www.facebook.com/FiatChrysler.NorthAmerica/
Instagram: www.instagram.com/ramtrucks and  www.instagram.com/FiatChrysler_NA
Twitter: www.twitter.com/RamTrucks and www.twitter.com/FiatChrysler_NA
YouTube: www.youtube.com/RamTrucks and www.youtube.com/fcanorthamerica