August 13, 2015 , Auburn Hills, Mich. - Dodge kicked off the 2015 Woodward Dream Cruise festivities with a huge blast, a string of burnouts and screaming fast 1/8-mile drag strip times at the Pontiac Silverdome on Wed., Aug. 12, when the first ever Roadkill Nights Powered by Dodge rolled in.

More than 10,000 performance enthusiasts flooded the gates for the free pop-up car festival featuring flashlight drag races and a Show and Shine vehicle display. More than 200 classic and modern muscle cars drag raced on a custom 1/8-mile custom drag strip.

Brandon Phillips of Sterling Heights, Mich., won the ultimate prize, a new 6.2-liter supercharged HEMI® Hellcat V-8 that produces an unprecedented 707 horsepower, when his 1969 Dodge Super Bee cruised to a winning finish in an old school grudge-style drag race. Dodge fans also lined up to take thrill rides in Dodge Vipers and Charger and Challenger SRT Hellcats. Hellcat winner video: https://youtu.be/C9AHHRw-YPg
 

The feature race of the night pitted Richard Rawlings’ Gas Monkey Garage custom 1967 Dodge Dart powered by the 707-horsepower Dodge SRT Hellcat powertrain against Roadkill's “General Mayhem” 1968 Dodge Charger, also upfitted with the 707-horsepower Dodge SRT Hellcat powertrain. Gas Monkey’s Dart took the title and earned ultimate bragging rights with the fastest 1/8-mile time of 5.81 seconds (corrected for the quarter-mile to 9.05 seconds). Gas Monkey vs. Roadkill grudge match video: https://www.youtube.com/watch?v=tXHx_OKDjoo
 

“The ‘Roadkill Nights powered by Dodge’ came together very organically and in a very short amount of time. Not knowing what to expect, we planned for this to be a one-time-only event, but after experiencing the incredible performance enthusiast turnout, and after hundreds of requests to do it again, we’ve committed to teaming back up with Roadkill to do it again next year,” said Tim Kuniskis, President and CEO, Dodge and SRT Brands, FCA US. “We don’t know when or where, but trust us, it will be even bigger and better.”

Dodge events continue throughout the Dream Cruise weekend. Dodge Rock City starts the party August 13 with Viper Owners' Night from 6-9 p.m. Dodge Night is Friday night, August 14, when Dodge Charger and Challenger owners and Scat Pack Forum members gather for a car show and get-together from 6-9 p.m.

Saturday, August 15, during the Woodward Dream Cruise, Dodge will have thrill rides in Dodge Vipers, Dodge Challenger SRT and Dodge Charger SRT Hellcats, appearances from the Dodge Brothers and the hosts of Roadkill, special appearances from WRIF on-air personalities, a live rock band, games and giveaways, including Woodward Dream Cruise exclusive Dodge T-shirts and stickers.
 
About Dodge//SRT
Dodge//SRT offers a complete lineup of performance vehicles that stand out in their own segments. Dodge is America’s performance brand and SRT is positioned as the ultimate performance halo of the Dodge brand, together creating a complete and balanced performance brand with one vision and one voice.
 
For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge, who founded the brand in 1914. Their influence continues today. New for 2019, the Dodge Challenger SRT Hellcat Redeye is possessed by the Demon. Its 797-horsepower supercharged HEMI® high-output engine makes it the most powerful, quickest and fastest muscle car, reaching 0-60 miles per hour (mph) in 3.4 seconds, and the fastest GT production car with a ¼-mile elapsed time (ET) of 10.8 seconds at 131 mph. It also reaches a new top speed of 203 mph.

Joining the Challenger SRT Hellcat Redeye is the 2019 Dodge Challenger SRT Hellcat, with its more powerful 717-horsepower engine, and the Challenger R/T Scat Pack Widebody, featuring fender flares from the SRT Hellcat Widebody, which add 3.5 inches of width to the 485-horsepower Scat Pack’s standard body. Also new for 2019 is the Challenger R/T Scat Pak 1320 with exclusive drag strip technology from the iconic Dodge Challenger SRT Demon. The Challenger R/T Scat Pack 1320 is a drag-oriented, street-legal muscle car and a blank canvas for the serious grassroots drag racer. The 2019 Dodge Durango SRT, America’s fastest, most powerful and most capable three-row SUV with a best-in-class tow rating of 8,700 lbs., completes the brand's performance lineup. These visceral performance models join a 2019 brand lineup that includes the Durango, Grand Caravan, Journey, Charger and Challenger — a showroom that offers performance at every price point.
 
Follow Dodge, SRT and FCA US news and video on:  
Company blog: http://blog.fcanorthamerica.com
Media website: http://media.fcanorthamerica.com
Dodge brand: www.dodge.com
Dodge blog: blog.dodge.com
Facebook: www.facebook.com/dodge or https://www.facebook.com/FiatChrysler.NorthAmerica/
Instagram: www.instagram.com/dodgeofficial or  www.instagram.com/FiatChrysler_NA
Twitter: www.twitter.com/dodge or www.twitter.com/FiatChrysler_NA
YouTube: www.youtube.com/dodge or www.youtube.com/fcanorthamerica