500 Abarth and 500c Abarth Newsroom

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"Seduction" Digital Spot for the New 2012 Fiat 500 Abarth Exceeds 1 Million YouTube Views Within One Week

November 23, 2011

With its high-performance styling and head-turning co-star, the FIAT brand’s first 60-second social media spot promoting the new 2012 Fiat 500 Abarth has seduced more than 1 million YouTube viewers in just one week.

2012 Fiat 500 Abarth Debuts at L.A. Auto Show

November 16, 2011

Faithful to the “small but wicked” saying coined for Karl Abarth’s cars in the 1960s, the new 2012 Fiat 500 Abarth arrives to America with the racing traditions that have made it a success on European roadways and racetracks — world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume.

Media Advisory: Live Webcast and Satellite Feed of Fiat 500 Abarth Reveal at Los Angeles International Auto Show

November 8, 2011

Chrysler Group will provide both a live satellite feed and live webcast of its reveal of the Fiat 500 Abarth at the Los Angeles International Auto Show at 1:35 p.m. PST/4:35 p.m. ET on November 16.

New 2012 Fiat 500 Abarth to Debut at the L.A. Auto Show

October 31, 2011

Faithful to the ‘small but wicked’ saying coined for Karl Abarth’s cars in the 1960s, the new 2012 Fiat 500 Abarth arrives in America with the racing traditions that have made it a success on European roadways and racetracks — world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume.

60 Years of Racing Heritage: The History of Abarth

October 31, 2011

Over 10,000 individual race victories, 10 world records and 133 international titles are part of the rich racing heritage behind the acclaimed Abarth marque. In fact, success in competition has always been one of the cornerstones of the Abarth story, and it is no less important now than when Karl Abarth founded 'Abarth & C' over 60 years ago in 1949.

Abarth Brand Timeline

November 15,1908 – Karl Abarth is born in Vienna, Austria ...
26 Articles  |  Page 2/2

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