Press Kit: 2018 Ram 1500

2018 Ram 1500 Fact Sheet

Auburn Hills, Mich. September 1, 2017 Ram Truck builds America's longest-lasting pickups. Contributing to that title, the Ram 1500 boasts numerous segment-exclusive features in areas most important to truck buyers. Supporting best-in-class fuel efficiency with exclusive EcoDiesel V-6 engine. Class leading ride and handling is accomplished via a unique link-coil rear suspension system with optional air suspension. Other features, such as Ram Box bedside storage, hidden bins and a flat-load floor, offer unique solutions for cargo. Available in 11 different trim levels, the Ram 1500 has a full-size pickup for everyone.
 
New for 2018
  • Ultra-luxurious Limited Tungsten edition
  • Sport model appearance upgrade
  • Factory-installed leather interior option on Rebel models
  • Premium Limited Tungsten model
  • 8.4-inch radios with 4G LTE, HD Radio, Android Auto, Apple Car Play, USB Flip, pinch to zoom and improved resolution
  • Sirius Guardian with SOS Call, Roadside Assistance, Remote Services, Send and Go, and Vehicle Finder
  • Remote exterior switch in truck bed to activate LED bed lights
  • Backup camera now standard on all models
  • Fleet Telematics Module for vehicle tracking efficiency

Highlights
  • Ram 1500 is America’s most fuel efficient full-size pickup with exclusive 3.0-liter EcoDiesel V-6 engine at 29 miles per gallon (mpg)
  • Industry’s leading infotainment system with Uconnect 8.4
  • Exclusive link coil suspension with four-corner air suspension option for best ride and handling
  • Best-in-class aerodynamics, Coefficient of drag (Cd) at 0.360
  • The Ram 1500 uses several fuel-saving features to lead the segment in efficiency. Although a standard eight-speed transmission and exclusive EcoDiesel yield double-digit percentage improvements, other components are optimized, such as accessory drives to reduce parasitic loss and advances in thermal dynamics engineering, which contribute to America’s most fuel efficient full-size truck

Engine options include:
  • 3.0-liter EcoDiesel V-6 engine, delivering 27 mpg, 240 horsepower and 420 lb.-ft. of torque
  • 3.6-liter Pentastar V-6 engine, delivering 25 mpg, 305 horsepower and 269 lb.-ft. of torque
  • 5.7-liter HEMI® V-8 with variable-valve timing (VVT) provides up to 22 mpg, 395 horsepower and 410 lb.-ft. of torque

The Ram 1500 retains its ruggedly-handsome appearance with an award-winning interior, exterior design aesthetics and segment-leading technology. Every Ram 1500 truck benefits from content specifically designed to match each model’s unique style
 
Configurations in 2WD and 4WD:
  • Regular Cab 8-ft. bed
  • Regular Cab 6-ft. 4-in. bed
  • Quad Cab 6-ft. 4-in. bed
  • Crew Cab 5-ft. 7-in. bed
  • Crew Cab 6-ft. 4-in. bed

Model Lineup
The Ram 1500 offers 11 models:
  • Tradesman
  • Express
  • SLT
  •  HFE
  • Big Horn/Lone Star
  • Lone Star Silver
  • Sport
  • Night
  • Rebel
  • Laramie
  • Laramie Longhorn
  • Laramie Limited
  • Limited Tungsten 

Exterior Colors (some colors available in two-tone)
  • Black Forest Green
  • Blue Streak
  • Bright Silver Metallic
  • Brilliant Black
  • Bright White
  • Delmonico Red
  • Flame Red
  • Granite Crystal Metallic
  • Maximum Steel Metallic
  • Pearl White
  • RV Match Walnut Brown Metallic
  • True Blue


About Ram Truck Brand
Since its launch as a stand-alone division in 2009, the Ram Truck brand has steadily emerged as an industry leader with trucks that are proven to last.

Creating a distinct identity for Ram trucks has allowed the brand to concentrate on core customers and the features they find valuable. Whether focusing on a family that uses a Ram 1500 day-in and day-out, a hard-working Ram 3500 Heavy Duty owner or a business that depends on its Ram ProMaster commercial van every day for deliveries, Ram has the truck market covered.
 
In order to be the best, it takes a commitment to innovation, capability, efficiency and durability. Ram Truck invests substantially in its products, infusing them with great looks, refined interiors, durable engines and exclusive features that further enhance their capabilities.
 
Ram continues to beat the competition in the most sought-after titles:
  • Over the last 30 years, Ram has the highest percentage of pickups still on the road
  • Highest owner loyalty of any half-ton pickup
  • Highest Ram torque ever – 930 lb.-ft. with Ram 3500 Cummins Turbo Diesel
  • Highest 5th wheel towing capacity – 30,000 lbs. with Ram 3500 Cummins Turbo Diesel
  • Best ride and handling with exclusive link coil rear and auto-level air suspensions
  • Best-in-class fuel economy and longest range with exclusive EcoDiesel – 27 mpg with Ram 1500
  • Best-in-class gas towing – 16,320 pounds with Ram 2500
  • Highest snow plow rating – Ram 2500 and 3500
  • Most luxurious trim available in pickups with Ram Tungsten Limited Edition
  • Most interior space with Ram Mega Cab
  • Most capable full-size off-road pickup – Ram Power Wagon

Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.

Follow Ram and FCA US news and video on:
Company blog: http://blog.fcanorthamerica.com
Media website: http://media.fcanorthamerica.com
Ram Truck brand: www.ramtrucks.com
Ram Zone blog: www.ramzone.com
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YouTube: www.youtube.com/RamTrucks and www.youtube.com/fcanorthamerica
 

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