May 27, 2016 , Auburn Hills, Mich. - Chrysler officially introduces the brand’s adorable, pint-sized product specialists, the PacifiKids, through a new digital and social campaign that features actress Brooklyn Decker (Netflix’s “Grace and Frankie”) in its inaugural video. The Chrysler PacifiKids – Izzy (age 10), Miles (age 11) and Harper (age 8) – know more about the all-new 2017 Chrysler Pacifica than your average automotive experts. Given that the all-new 2017 Chrysler Pacifica is the most technologically advanced vehicle in its class, moms and dads will undoubtedly have many questions about the minivan, and who better to explain technology, tri-pane panoramic sunroofs and touchscreens than kids! The first in the series of three videos featuring the PacifiKids and Brooklyn Decker, which launched in advance of Memorial Day weekend, can be viewed here. Two more videos will debut in the coming weeks. Who is next on the PacifiKids' list to enlighten about the Chrysler Pacifica? Stay tuned!
 

“Let’s not kid ourselves – we all know that when it comes to innovation and adapting to new technology, children hold a sizeable advantage over adults,” said Tim Kuniskis, Head of Passenger Car Brands – Dodge, SRT, Chrysler and FIAT, FCA – North America. “Our new digital and social campaign introducing the PacifiKids playfully acknowledges this fact. First-time mom Brooklyn Decker is the first to be featured in our on-going video series with the PacifiKids to educate and reinforce to parents how and why the all-new 2017 Chrysler Pacifica – which adds 37 minivan firsts for an unprecedented total of 115 innovations to transform the minivan segment – is the perfect automotive tool for the family.”
 
In addition to the digital and social campaign, the PacifiKids will also be making special appearances at family events across the country this summer telling people why the all-new 2017 Chrysler Pacifica is the ultimate family vehicle. The PacifiKids will make their next appearance in Los Angeles during the Super Saturday event.
 
The campaign was created in partnership with the Chrysler brand's social media agency, Society.

The all-new 2017 Chrysler Pacifica lineup features five highly equipped models, starting at $28,595 U.S. Manufacturer’s Suggested Retail Price (MSRP), not including destination. Click here for more about the all-new 2017 Chrysler Pacifica.
 
About Chrysler Brand
The Chrysler brand has delighted customers with distinctive designs, craftsmanship, intuitive innovation and technology since the company was founded in 1925.
The Chrysler Pacifica continues to reinvent the minivan, a segment Chrysler invented, with an unprecedented level of functionality, versatility, technology and bold styling.

The Pacifica Hybrid takes this revolutionary vehicle a step further with its class-exclusive, innovative plug-in hybrid powertrain. It’s the first electrified vehicle in the minivan segment and achieves more than 80 MPGe in electric-only mode, has an all-electric range of more than 30 miles and a total range of more than 500 miles. The Chrysler 300 lineup delivers on the brand’s promise of iconic and elegant design executed with world-class performance, efficiency and quality – all at an attainable value.

Beyond just exceptionally designed vehicles, the Chrysler brand continues to raise the bar by integrating class-leading, high-tech features into its products, including the Uconnect 4 system with Apple CarPlay, Android Auto Uconnect Theater with available streaming, the plug-in hybrid powertrain in the Pacifica Hybrid, the industry-exclusive Stow 'n Go seating and storage system on the Pacifica, and the segment’s most advanced all-wheel-drive (AWD) system available on all Chrysler 300 V-6 models, as well as the most powerful V-8 in its class with the 300C’s 5.7-liter HEMI® V-8 engine.

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